Senior Email Marketing Specialist

Apply now

Senior Email Marketing Specialist

At Body&Fit we're looking for a Senior Email Marketing Specialist to join our team.
Full-time · Amsterdam, The Netherlands

Who we are

We are Body&Fit, on a mission to inspire the world to live a fitter and healthier life. We’ve been in the nutrition industry since 1995 and are now a proud market leader, bringing innovative sports nutrition and healthy living, expert advice, and world class service to the world. Alongside our active community, we help keep the world moving.

In 2017, Body&Fit joined Glanbia Performance Nutrition (GPN), a world leader in innovation and new product development with a rich heritage in the sports nutrition industry. As a Direct to Consumer (D2C) business, we’re a vital part of the GPN network, supplying the full range of products and services across its extensive brand portfolio, which includes Optimum Nutrition, SlimFast, Amazing Grass, Nutramino, BSN, Isopure, think!

The opportunity

We are seeking a highly motivated and experienced Sr. Email Marketing Specialist to join the Performance Marketing team. As a Sr. Email Marketing Specialist you will be responsible for the performance of the Email channel across Benelux, France and UK market and you will be directly managing one Email Specialist. You will collaborate closely with cross-functional teams to create compelling email content that aligns with our overall marketing initiatives and brand guideline. Main KPIs will be engagement and commercial targets. This means you are analytically strong and able to convert customer data into insights, advice and actions. You will actively contribute to the technical aspects of the role, utilizing your skills to customize email templates, troubleshoot issues, and manage data integration effectively. Overall, this role offers an exciting opportunity to lead and shape our email marketing practice, allowing you to make a tangible impact on our customers' experiences and contribute to the overall success of our marketing efforts.

Our Sr. Email Marketing Specialist will have the opportunity to put their ideas into practice, from strategy to execution. You will actively share knowledge, skills and learnings with the Performance Marketing colleagues so that the entire team grows to a higher level. You will work a lot with many different departments such as Consumer Insights, Brand, Trade, IT.

Key Accountabilities

  • Own the email strategy: from creation to

    implementation and reporting

  • Together with the Email Specialist, own

    database segmentation, automated

    journeys, BAU emails.

  • Performance analysis to measure

    effectiveness of email campaigns and set

    data-driven action points for the future

  • Facilitate the Email A/B testing plan

  • Collaborate efficiently with other

    departments, such as trade, brand,

    product and CS, to secure optimal email

    campaigns and a strong customer


  • Generate ideas and actions to drive revenue

About you

  • Relevant Email experience

  • Dutch fluency

  • Bachelor’s or Master Degree

  • Technical Email knowledge preferred

  • Skilled at software such as Magento, Klavyio, Clang, Google Analytics, Tableau.

  • Commercial & Marketing savviness

  • Strives for financial results

  • People Management

  • Passion for our industry and products

  • Strong relationship builder

Are we the right fit for you?

Our business is growing, and we need people like you to grow with us and become part of our inspiring, dynamic, fast-paced company.

Life is way too short to waste anyone’s time so there are a few things that we would like to be upfront about:

  • Politics, intrigue, gossip. We’re just way too busy for all that nonsense!

  • Slow moving, corporate environment. We move pretty quickly here so we don’t have room for passengers.

  • Hiding in the background. If we’re to grow together we want you to step up and tell us how to do it. We need your voice!

What we would like to offer you

Join our global organization for a rewarding career, where you'll be part of an ambitious and fun international team. Enjoy the freedom to create your own nutrition formula with a staff discount on our GPN (Body&Fit) products!

Our Blended Working approach offers flexibility, allowing you to work both from home and the office. You'll receive support through an ergonomics program, a daily work from home allowance, and flexibility during the day where possible.

Your well-being matters to us - benefit from a discount on Dutch health insurance and enjoy covered commuting expenses from anywhere in the Netherlands, regardless of your mode of transport. Engage in both a bicycle and fitness plan and take advantage of nutrition and health education courses offered to all employees. Additionally, you'll have access to OpenUp, a platform providing professional psychological assistance.

Be among the first to try exciting new products during regular product tasting sessions at our state-of-the-art Amsterdam facilities. Similarly, whilst working from the office, savour the wide range of healthy B&F snacks on offer.

Finally, experience the world with the possibility to work abroad for up to 4 weeks a year.

We're excited to support your growth and well-being as part of our dynamic team!

Please note: To be eligible for this position you need to have a valid working visa / permit to work in the Netherlands.

Apply for the job

Do you want to join our team as our new Senior Email Marketing Specialist? Then we'd love to hear about you!